No. 03 — Felicia Pennant
Services
From the page to the panel to the pitch — a working editor, creative and commissioner across fashion and football.


Eight services, and the work behind each
Writing, hosting, consulting and creative direction — across fashion titles, football brands and her own magazine.
- Based
- London
- Brand & social
- Represented by Crumb Agency
- 01Writer, editor, and commissionerBylines in British Vogue, Dazed, i-D, Marie Claire, Sunday Times Style, SoccerBible and Who What Wear.
- 02Panel and podcast host, talk leader, and on-camera guest17 episodes hosted on The
Podcast. Panels for New Balance, BIS Summit and Stands Hamburg; guest on Foot Locker's UNLOCKED. - 03Creative consultant and narrative directorNarrative Director on Nike's WC23 Jersey Culture campaign.
- 04Content strategy and creation, creative direction, and casting talentALIGNE × Lucy Bronze launch campaign. Levi's ×
. - 05Magazine production and publishing
zine — ten issues in print since 2016, named one of the UK's best independent football magazines by Hypebeast. - 06Styling, product curation, and event organisationHosting the Brutalist High Tea at the Barbican for Highsnobiety. Moderating UEFA We Play Strong's OFF MUTE roundtable.
- 07Brand collaborations (through Crumb Agency)Nike, Chelsea FC, Stance and Sky Sports campaigns. Wrote the Nike × Martine Rose Shox MR4 launch zine.
- 08Social media partnerships (through Crumb Agency)
Rates upon request
Brand collaborations and social partnerships are handled through Crumb Agency.